Federico Poletti is a  journalist, independent curator and communication consultant specialized in new media. Based in Milan where he lives and works. Federico is also Marketing & Communication Director at WHITE SHOW MILANO, where the winner of this challenge will get the opportunity to showcase their design.

After completing his studies in Conservazione dei Beni Culturali at University of Pisa, he specialized in visual arts with a PhD at Istituto Nazionale di Studi sul Rinascimento at Palazzo Strozzi, Florence. Then he continues with two masters in art and fashion: the first at Accademia di Belle Arti di Brera (Organization and Communications of Visual Arts) and the second at Camera Nazionale della Moda Italiana (Communication of the fashion product).

Since 2014 he is Founder & Editor-in-Chief of MANINTOWN.COM, men’s lifestyle online magazine; and since 2019 he has held the role of Marketing & Communication Director at WHITE SHOW MILANO

WHITE MILANO is the main trade show for collections and the leader for international brands scouting. It represents the launching pad for the success of brands and companies, as well as a reference point for most of the key multi-brand and Department Stores in the world. A fantastic opportunity for the winner!