Proud to present the 5 designers from all over the world
A warm welcome to Alexandros, Hommy, Javier, Guglielmo and Laure!
The contributions of these five talents for the challenge will guarantee a wide variety of approaches and creativity. Their five countries of origin, the five distinct design backgrounds, and their specific sensitivities will enrich the results of the contest and boost new perspectives and further developments of their ideas.
Storytelling is the first and most important step of the design process. Usually, this is something that young designers only discover at the end of their artwork path, by going backward. Instead, we challenge them to design with a purpose and a promise for the future.
In a digital era like ours, it’s important to avoid creating the umpteenth useless beautiful product, but something with a beauty that springs from meaningful content, ethical and timeless. Something that can become an essential necessity.
This “plus” will decide who will win the contest, who’ll be the one able to create a product capable of connecting the end consumer with the least explanations possible.
In a digital era like ours, most important thing is to avoid creating the umpteenth, useless beautiful product, but something whose beauty springs from a meaningful content, ethical and timeless.
Something which is essential necessity.
And this will be exactly the “plus” which will decide the contest winner, who’ll be the one able to create a product capable to connect the end consumer with the fewest explanations possible.